Package Design > Jomon Rice (2)

Featured in GRAPHIS New Talent Design 2006-07. The latest edition in the Graphis series, a premier international forum for students.
The Jomon Culture is said to be one of the most AFFLUENT FORAGER cultures to ever exist in Japan.
Japanese rice is short grain rice that becomes sticky when cooked. Most rice is sold as hakumai ("white rice"), with the outer portion of the grains (nuka) polished away. Unpolished rice (gemmai) is considered less delicious by most people, but its popularity has been increasing recently because gemmai is more nutritious and healthier than hakumai. Student Project from my Package Design class.